Sunday, September 21, 2014

ZALORA Goes Offline In Sarawak





ZALORA Fashion Show held at CityONE Megamall ground floor on Saturday, 20.9.2014,
featuring the latest collection from the ZALORA label :)


ZALORA, Asia's Leading Online Fashion Destination celebrated the launch of their first pop-up store in East Malaysia yesterday in CityONE Megamall, Kuching. Borneo Love was truly honoured to be invited to the star studded event. The launch opened by AF winner Stacy, followed by a fashion show led by local celebrity model Carron Kho.


Luca and Anna during the press conference


"We are very proud to present our own ZALORA Label collection here in Kuching. Looking at the positive feedback which we have received from our previous pop-up store in Johor Bahru back in July this year, we hope that it will bring custoners in Kuching as much joy as it did there," said Luca barberis, marketing Director of ZALORA. "Although ZALORA started off as an online fashion destination, we do not want or plan to restrict ourselves to the online retail platform," he adds, Luca Barberis, explained that the inspiration to open a pop-up store in Kuching came when he looked into the number of orders that came from the region, which contribute to over 25 percent of the total orders made on ZALORA.com.my. 




The 2,ooo square-feet pop-up store features ZALORA's bestsellers such as EZRA by ZALORA and ZALIA (the latest Muslimah line) as well as their latest collection from the ZALORA label. The store's items range from accessories and clothes to shoes and other ensembles, welcoming walk-in customers daily from 10am-10pm. The offline store also gives shoppers an option to browse through the ZALORA website and purchase other items online that are not available in store using the store's digital shopping station, thus, giving customers and even larger variety of items to choose from. The pop-up store will operate from the 16th to the 30thth of September 2014, at CityONE Megamall Ground Floor, Kuching, Sarawak. 


Tea was lovely, but didn't manage to finish everything in our plates, as I was so so so busy busy excited telling Anna she cannot cannnnnnottt leave Kuching without going to Top Spot!! Hehheheeee... I'm glad they went last night :D

Brought along my trusted assistant, darling daughter Ayu,
as my trusted photographer ;)

It was also Sabrina's first time in Kuching :)

With Luca and Anna
It was fun meeting all of them. Thanks so much ZALORA for the invite.
And thank you for the shopping vouchers and new watch, love them! ;)

One for the album... with beautiful Anna, ZALORA PR Manager

'khadeja' is made from rose quartz gemstone chips
and glass stones

And my Outfit Of The Day, wearing my very own
'khadeja' by hanicomb :)


Do come again ZALORA!! :*


*** Visit ZALORA MarketPlace and learn more about how to sell 
your product on ZALORA. 


1 comment:

azurachan said...

Wah. Dekat jak. Hehe. One day I'll buy your bip necklace kak. Added to my wishlist. ☺️

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